CroDigitals

CASE STUDIES · BORIS KATSAROV

Three case studies with real numbers

Growth, migration and a plateau — the three situations stores usually come to me with. The numbers are real; client names are not published — we discuss the details in person.
GROWTH
beforetoday
×3
clicks from Google
×4,8
sales per month
From ~3,000 to ~9,000 clicks a month and from ~€25,600 to ~€123,000 in sales — through the technical foundation, categories and authority.
MIGRATION
migrationbeforetoday
−20%
dip over 2 months
Record
traffic today
An online pharmacy with 12,000 products replaced its site in the busiest season — with a month of preparation and 1:1 redirects.
PLATEAU
month 9month 1month 12
8
months without movement
9+
the month it turned
A clothing store in one of the most competitive niches — authority, content and technical work, compounded month after month.
HOW TO READ THE NUMBERS

What the metrics mean

So there is no ambiguity when you compare with other proposals.

Clicks

Organic clicks from Google to the site, excluding paid ads. Source: Google Search Console.

Sales

The store’s monthly revenue in euro. Figures are rounded.

The charts

They show the direction and the periods, not exact monthly values.
LET’S TALK

Which of the three looks like your store?

Tell me what is happening with yours and I will say whether the same approach applies — and how long it would take. I reply personally within one business day.